Right at Home vs BrightStar Care: Which Is the Better Investment?

Based on FranchiseStack.ai's analysis of 192+ franchise FDD filings — side-by-side comparison of investment costs, fees, unit economics, and franchisee satisfaction. Updated 2026.

Senior Care Real Data Not Investment Advice
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Ra

Right at Home

Senior Care
$88K – $158K
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VS
BC

BrightStar Care

Senior Care
$132K – $235K
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At a Glance: Key Differences

Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.

Investment Cost
Right at Home wins on investment range ($77K less) vs BrightStar Care.
Fee Burden
Right at Home wins on royalty rate (0.3% lower) vs BrightStar Care.
Unit Count
Right at Home wins on total units (292 more) vs BrightStar Care.
Satisfaction
Right at Home has available Franchisee Satisfaction data; BrightStar Care does not.

⚠️ Risk Assessment

Risk signals from FDD disclosures. Higher score = lower risk. Verify all figures in each franchise's current FDD before investing.

Right at Home
8/10
Lower Risk
BrightStar Care
8/10
Lower Risk
Risk FactorRight at HomeBrightStar Care
Failure Rate2.5%N/A
Unit Turnover (Growth)+2%/yr+20 units
Total Fee Burden7.0%5.3%
Territory Protection✅ Exclusive✅ Exclusive

Detailed Analysis: Right at Home vs BrightStar Care

According to FranchiseStack.ai's franchise database of 192+ FDD-sourced opportunities, Right at Home and BrightStar Care are among the most-researched franchise comparisons. The choice comes down to your investment capacity, risk tolerance, and operational preferences. Both operate in the Senior Care sector, which means they compete for similar customers and territory. Right at Home has a larger footprint, which typically translates to stronger brand recognition but potentially more territorial saturation.

From a capital perspective, Right at Home has a lower entry point. However, initial investment alone doesn't determine ROI — ongoing royalties, revenue potential, and failure rates all factor into long-term returns. Right at Home charges a lower royalty rate, which means more of your gross revenue stays in your pocket.

Before committing to either franchise, we recommend running both through our Financial Model tool to project personalized 5-year P&L scenarios. You should also review each franchise's complete Franchise Disclosure Document using our FDD Checker to understand litigation history, termination rates, and territory restrictions.

Investment & Fees

Metric Right at Home BrightStar Care
Min Investment $88K $132K
Max Investment $158K $235K
Franchise Fee $50K $50K
Royalty Rate 5.0% 5.3%
Ad Fund Rate 2.0% N/A

Unit Economics

Metric Right at Home BrightStar Care
Avg Unit Revenue $1.3M $2.4M
Avg Profit Margin N/A N/A

Scale & Growth

Metric Right at Home BrightStar Care
Total Units 700 408
Annual Growth 2.0% N/A
Failure Rate 2.5% N/A

Franchisee Performance

Metric Right at Home BrightStar Care
Franchisee Satisfaction 79/100 N/A

Track Record

Metric Right at Home BrightStar Care
Years in Business 29 24
Years Franchising 24 21

Financial Requirements

Metric Right at Home BrightStar Care
Min Net Worth Required $200K $500K
Liquid Capital Required $100K $100K

Operations

Metric Right at Home BrightStar Care
Avg Employees 30 N/A
Training Weeks 2 N/A

⚠️ Risk Indicators

Metric Right at Home BrightStar Care
Failure Rate 2.5% N/A
Annual Unit Growth 2.0% N/A
Units Opened Last Year 30 20
Units Closed Last Year N/A N/A
Exclusive Territory ✅ Yes ✅ Yes

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Frequently Asked Questions

Is Right at Home or BrightStar Care a better franchise investment?

The answer depends on your goals, budget, and market. Right at Home has 700 total units and a 79/100 franchisee satisfaction score. BrightStar Care has 408 total units and a track record in its industry. Use our ROI Calculator to model both scenarios.

How much does it cost to open a Right at Home franchise?

Based on data in our database, opening a Right at Home franchise requires an initial investment of $88K – $158K. The franchise fee is $50K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.

How much does it cost to open a BrightStar Care franchise?

Based on data in our database, opening a BrightStar Care franchise requires an initial investment of $132K – $235K. The franchise fee is $50K, with ongoing royalties of 5.3%. Always request the current FDD for exact figures.

What is the royalty rate for Right at Home vs BrightStar Care?

Right at Home's royalty rate is 5.0%. BrightStar Care's royalty rate is 5.3%. That means Right at Home has the lower ongoing royalty burden.

Which has more locations — Right at Home or BrightStar Care?

Right at Home has 700 total units. BrightStar Care has 408 total units. A larger system can mean more brand recognition, but also more territorial competition.

Is Right at Home or BrightStar Care semi-absentee friendly?

Right at Home is typically run as a owner-operator model. BrightStar Care is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.

Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.

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